{"id":14951,"date":"2022-07-19T15:00:08","date_gmt":"2022-07-19T15:00:08","guid":{"rendered":"https:\/\/designaid.be\/cases\/optics-de-laet\/"},"modified":"2026-04-14T09:37:43","modified_gmt":"2026-04-14T09:37:43","slug":"optics-de-laet","status":"publish","type":"cases","link":"https:\/\/designaid.be\/en\/cases\/optics-de-laet\/","title":{"rendered":"optics de laet"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"14951\" class=\"elementor elementor-14951 elementor-1009\" data-elementor-post-type=\"cases\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d9110f5 e-flex e-con-boxed e-con e-parent\" data-id=\"d9110f5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-2e3f9cc e-con-full e-flex e-con e-child\" data-id=\"2e3f9cc\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-34892b8 elementor-widget elementor-widget-heading\" data-id=\"34892b8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">optics de laet<span class=\"orange\">.<\/span><\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-606398f e-con-full e-flex e-con e-child\" data-id=\"606398f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-13bb8c8 e-con-full e-flex e-con e-child\" data-id=\"13bb8c8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b51b4f8 elementor-align-right elementor-mobile-align-center categories-single-post-info elementor-widget elementor-widget-post-info\" data-id=\"b51b4f8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-b11f233 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<a href=\"https:\/\/designaid.be\/cases-categories\/rebranding\/\" class=\"elementor-post-info__terms-list-item\">Rebranding<\/a>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2cee403 e-flex e-con-boxed e-con e-parent\" data-id=\"2cee403\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-dcf53f9 e-con-full e-flex e-con e-child\" data-id=\"dcf53f9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e7cbcc2 elementor-widget elementor-widget-image\" data-id=\"e7cbcc2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1920\" height=\"781\" src=\"https:\/\/designaid.be\/wp-content\/uploads\/2022\/07\/Group-3572@2x.webp\" class=\"attachment-full size-full wp-image-14954\" alt=\"branding\" srcset=\"https:\/\/designaid.be\/wp-content\/uploads\/2022\/07\/Group-3572@2x.webp 1920w, https:\/\/designaid.be\/wp-content\/uploads\/2022\/07\/Group-3572@2x-300x122.webp 300w, https:\/\/designaid.be\/wp-content\/uploads\/2022\/07\/Group-3572@2x-1024x417.webp 1024w, https:\/\/designaid.be\/wp-content\/uploads\/2022\/07\/Group-3572@2x-768x312.webp 768w, https:\/\/designaid.be\/wp-content\/uploads\/2022\/07\/Group-3572@2x-1536x625.webp 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-717327c e-con-full e-flex e-con e-child\" data-id=\"717327c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2f83aa2 elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"2f83aa2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"vertical-align: inherit;\">Optiek De Laet is a family-owned business from  <\/span><span style=\"color: var( --e-global-color-text );\">Chapels. Earlier this year, it was taken over by Steven De Laet. The interior was completely redone and with that comes a new, fresh <strong>\n  <a href=\"https:\/\/designaid.be\/en\/branding\/\">house style<\/a>\n<\/strong> with a vision to go with it.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-293cd9f elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"293cd9f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>For the new corporate identity or rebranding, colors were chosen that match the interior design and exude simplicity and quality. Initials inspired by eye tests form the wordmark. To spice up the communication, we use graphics with bright colors and dynamic images.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e4d38f4 e-flex e-con-boxed e-con e-parent\" data-id=\"e4d38f4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-a3e43d6 e-con-full e-grid e-con e-child\" data-id=\"a3e43d6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-10ede9a elementor-widget elementor-widget-image\" data-id=\"10ede9a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1278\" height=\"1040\" src=\"https:\/\/designaid.be\/wp-content\/uploads\/2022\/05\/Group-3517@2x.webp\" class=\"attachment-full size-full wp-image-14952\" alt=\"Logo met een strak, minimalistisch ontwerp van ronde glazen boven de tekst OPTIEK DE LAET op een effen achtergrond.\" srcset=\"https:\/\/designaid.be\/wp-content\/uploads\/2022\/05\/Group-3517@2x.webp 1278w, https:\/\/designaid.be\/wp-content\/uploads\/2022\/05\/Group-3517@2x-300x244.webp 300w, https:\/\/designaid.be\/wp-content\/uploads\/2022\/05\/Group-3517@2x-1024x833.webp 1024w, https:\/\/designaid.be\/wp-content\/uploads\/2022\/05\/Group-3517@2x-768x625.webp 768w\" sizes=\"(max-width: 1278px) 100vw, 1278px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d16a6f8 elementor-widget elementor-widget-image\" data-id=\"d16a6f8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1278\" height=\"1040\" src=\"https:\/\/designaid.be\/wp-content\/uploads\/2022\/05\/Group-3518@2x.webp\" class=\"attachment-full size-full wp-image-14953\" alt=\"Een minimalistisch logo op een blauwgroene achtergrond toont de letters ODL in het wit. Het ontwerp is schoon en elegant, met de O gecentreerd boven DL.\" srcset=\"https:\/\/designaid.be\/wp-content\/uploads\/2022\/05\/Group-3518@2x.webp 1278w, https:\/\/designaid.be\/wp-content\/uploads\/2022\/05\/Group-3518@2x-300x244.webp 300w, https:\/\/designaid.be\/wp-content\/uploads\/2022\/05\/Group-3518@2x-1024x833.webp 1024w, https:\/\/designaid.be\/wp-content\/uploads\/2022\/05\/Group-3518@2x-768x625.webp 768w\" sizes=\"(max-width: 1278px) 100vw, 1278px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9fc8bff e-con-full e-flex e-con e-child\" data-id=\"9fc8bff\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7b2cb99 elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"7b2cb99\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>The original logo and its updated version reflect the evolution of the brand. Playful, dynamic icons with bright colors give the graphic design an extra dimension and creates a clearly recognizable style.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fcd00fa elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"fcd00fa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>A modern typeface combined with the color palette and imagery provide coherent communication. The compact logo and icons work great for digital applications such as social media channels, newsletters and the (mobile) <strong>\n  <a href=\"https:\/\/designaid.be\/ux-design\/\">website<\/a>\n<\/strong>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-514abbc e-flex e-con-boxed e-con e-parent\" data-id=\"514abbc\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-2615836 e-con-full e-grid e-con e-child\" data-id=\"2615836\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-39cd0b8 elementor-widget elementor-widget-image\" data-id=\"39cd0b8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"839\" src=\"https:\/\/designaid.be\/wp-content\/uploads\/2022\/07\/Mask-Group-132@2x.webp\" class=\"attachment-full size-full wp-image-14955\" alt=\"opmaak print design\" srcset=\"https:\/\/designaid.be\/wp-content\/uploads\/2022\/07\/Mask-Group-132@2x.webp 1920w, https:\/\/designaid.be\/wp-content\/uploads\/2022\/07\/Mask-Group-132@2x-300x131.webp 300w, https:\/\/designaid.be\/wp-content\/uploads\/2022\/07\/Mask-Group-132@2x-1024x447.webp 1024w, https:\/\/designaid.be\/wp-content\/uploads\/2022\/07\/Mask-Group-132@2x-768x336.webp 768w, https:\/\/designaid.be\/wp-content\/uploads\/2022\/07\/Mask-Group-132@2x-1536x671.webp 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-bdce3ec e-con-full e-flex e-con e-child\" data-id=\"bdce3ec\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2010367 elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"2010367\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>In addition to the <strong>\n  <a href=\"https:\/\/designaid.be\/rebranding-2\/\">rebranding<\/a>\n<\/strong> we also created a new <strong>\n  <a href=\"https:\/\/designaid.be\/ux-design\/\">website<\/a>\n<\/strong> set up where products can be ordered in a user-friendly way through an online shop. The mobile-friendly website also allows you to make an appointment online. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a08e6b3 elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"a08e6b3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Here are some applications of the new <strong>\n  <a href=\"https:\/\/designaid.be\/en\/branding\/\">branding<\/a>\n<\/strong> where we work with the colors and shapes to convey the message in a clear way.  <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e7d0d0a e-flex e-con-boxed e-con e-parent\" data-id=\"e7d0d0a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-49dec8d e-con-full e-flex e-con e-child\" data-id=\"49dec8d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-b7725c3 e-con-full e-grid e-con e-child\" data-id=\"b7725c3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ad6a244 elementor-widget elementor-widget-image\" data-id=\"ad6a244\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"781\" src=\"https:\/\/designaid.be\/wp-content\/uploads\/2022\/07\/Mask-Group-131@2x.webp\" class=\"attachment-full size-full wp-image-14956\" alt=\"branding\" srcset=\"https:\/\/designaid.be\/wp-content\/uploads\/2022\/07\/Mask-Group-131@2x.webp 1920w, https:\/\/designaid.be\/wp-content\/uploads\/2022\/07\/Mask-Group-131@2x-300x122.webp 300w, https:\/\/designaid.be\/wp-content\/uploads\/2022\/07\/Mask-Group-131@2x-1024x417.webp 1024w, https:\/\/designaid.be\/wp-content\/uploads\/2022\/07\/Mask-Group-131@2x-768x312.webp 768w, https:\/\/designaid.be\/wp-content\/uploads\/2022\/07\/Mask-Group-131@2x-1536x625.webp 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d1e0d4b e-con-full e-grid e-con e-child\" data-id=\"d1e0d4b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8d1b6dc elementor-widget elementor-widget-image\" data-id=\"8d1b6dc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1278\" height=\"1040\" src=\"https:\/\/designaid.be\/wp-content\/uploads\/2022\/07\/Group-3575@2x.webp\" class=\"attachment-full size-full wp-image-14957\" alt=\"grafisch ontwerp\" srcset=\"https:\/\/designaid.be\/wp-content\/uploads\/2022\/07\/Group-3575@2x.webp 1278w, https:\/\/designaid.be\/wp-content\/uploads\/2022\/07\/Group-3575@2x-300x244.webp 300w, https:\/\/designaid.be\/wp-content\/uploads\/2022\/07\/Group-3575@2x-1024x833.webp 1024w, https:\/\/designaid.be\/wp-content\/uploads\/2022\/07\/Group-3575@2x-768x625.webp 768w\" sizes=\"(max-width: 1278px) 100vw, 1278px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3246792 elementor-widget elementor-widget-image\" data-id=\"3246792\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1278\" height=\"1040\" src=\"https:\/\/designaid.be\/wp-content\/uploads\/2022\/07\/Variant-2_1@2x.webp\" class=\"attachment-full size-full wp-image-14958\" alt=\"logo ontwerp mockup\" srcset=\"https:\/\/designaid.be\/wp-content\/uploads\/2022\/07\/Variant-2_1@2x.webp 1278w, https:\/\/designaid.be\/wp-content\/uploads\/2022\/07\/Variant-2_1@2x-300x244.webp 300w, https:\/\/designaid.be\/wp-content\/uploads\/2022\/07\/Variant-2_1@2x-1024x833.webp 1024w, https:\/\/designaid.be\/wp-content\/uploads\/2022\/07\/Variant-2_1@2x-768x625.webp 768w\" sizes=\"(max-width: 1278px) 100vw, 1278px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-56206a2 e-con-full e-flex e-con e-parent\" data-id=\"56206a2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1e3cf1f elementor-widget elementor-widget-template\" data-id=\"1e3cf1f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"template.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-template\">\n\t\t\t\t\t<div data-elementor-type=\"container\" data-elementor-id=\"14062\" class=\"elementor elementor-14062 elementor-11826 elementor-11826\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t<div class=\"elementor-element elementor-element-48b567a2 e-flex e-con-boxed e-con e-parent\" data-id=\"48b567a2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-463253c3 e-con-full e-flex e-con e-child\" data-id=\"463253c3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-67e46a1b elementor-widget elementor-widget-heading\" data-id=\"67e46a1b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Related Cases<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-76c2cf35 e-con-full e-flex e-con e-child\" data-id=\"76c2cf35\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3623cb8c elementor-grid-3 elementor-grid-mobile-1 elementor-widget elementor-widget-loop-grid\" data-id=\"3623cb8c\" data-element_type=\"widget\" data-e-type=\"widget\" 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.elementor-flip-box__front{background-image:url(\"https:\/\/designaid.be\/wp-content\/uploads\/2026\/04\/lv8-feature-img.webp\");}.e-loop-item-15447 .elementor-element.elementor-element-5a26f90 .elementor-flip-box__back{background-image:url(\"https:\/\/designaid.be\/wp-content\/uploads\/2026\/04\/lv8-feature-img.webp\");}<\/style><style id=\"loop-14030\">.elementor-14030 .elementor-element.elementor-element-cc8621e{--display:flex;--flex-direction:column;--container-widget-width:100%;--container-widget-height:initial;--container-widget-flex-grow:0;--container-widget-align-self:initial;--flex-wrap-mobile:wrap;}.elementor-widget-flip-box .elementor-flip-box__front .elementor-flip-box__layer__title{font-family:var( --e-global-typography-primary-font-family ), Sans-serif;font-size:var( --e-global-typography-primary-font-size );font-weight:var( --e-global-typography-primary-font-weight );text-transform:var( --e-global-typography-primary-text-transform );line-height:var( 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--e-global-typography-459ea95-word-spacing );}}<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"14030\" class=\"elementor elementor-14030 elementor-11026 elementor-11026 elementor-11026 e-loop-item e-loop-item-15447 post-15447 cases type-cases status-publish has-post-thumbnail hentry cases-categories-rebranding cases-categories-webdesign\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-cc8621e e-flex e-con-boxed elementor-invisible e-con e-parent\" data-id=\"cc8621e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;zoomIn&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5a26f90 elementor-flip-box--effect-fade portfolio-box animated-slow elementor-invisible elementor-widget elementor-widget-flip-box\" data-id=\"5a26f90\" data-element_type=\"widget\" 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elementor-11026 elementor-11026 e-loop-item e-loop-item-14601 post-14601 cases type-cases status-publish has-post-thumbnail hentry cases-categories-branding\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-cc8621e e-flex e-con-boxed elementor-invisible e-con e-parent\" data-id=\"cc8621e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;zoomIn&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5a26f90 elementor-flip-box--effect-fade portfolio-box animated-slow elementor-invisible elementor-widget elementor-widget-flip-box\" data-id=\"5a26f90\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;zoomIn&quot;,&quot;_animation_delay&quot;:500}\" data-widget_type=\"flip-box.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-flip-box\" 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class=\"elementor-flip-box__layer__inner\">\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<a class=\"elementor-flip-box__layer elementor-flip-box__back\" href=\"https:\/\/designaid.be\/en\/cases\/stoop\/\">\n\t\t\t<div class=\"elementor-flip-box__layer__overlay\">\n\t\t\t\t<div class=\"elementor-flip-box__layer__inner\">\n\t\t\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-flip-box__layer__title\">\n\t\t\t\t\t\t\tStoop\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-flip-box__layer__description\">\n\t\t\t\t\t\t\t<span>Branding<\/span>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-flip-box__button elementor-button elementor-size-xs\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/designaid.be\/wp-content\/uploads\/2025\/11\/portfolio-arrow-img.svg\">\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Optiek De Laet is a family-owned business from Chapels. Earlier this year, it was taken over by Steven De Laet. The interior was completely redone and with that comes a new, fresh house style with a vision to go with it. For the new corporate identity or rebranding, colors were chosen that match the interior [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":14959,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-14951","cases","type-cases","status-publish","has-post-thumbnail","hentry","cases-categories-rebranding"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>optics de laet - Designaid<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/designaid.be\/en\/cases\/optics-de-laet\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"optics de laet - Designaid\" \/>\n<meta property=\"og:description\" content=\"Optiek De Laet is a family-owned business from Chapels. Earlier this year, it was taken over by Steven De Laet. The interior was completely redone and with that comes a new, fresh house style with a vision to go with it. 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