CASE
N’Sane
Design of cans and packaging for N’Sane, premium non-alcoholic mixers containing real fruit juices and natural flavours, with no refined sugars or preservatives.
The assignment
N’Sane produces non-alcoholic mixers for mocktails, cocktails, lemonades and hot drinks. Premium juices and herbs, no refined sugars, no preservatives. A product like this should look right in the fridge, on the bar and in a gift box without needing any explanation. The brief: a design for cans and packaging that conveys the same quality as the contents.
The approach
We started with the brand’s promise: you don’t have to choose. One mixer, dozens of possibilities. Each flavour was given its own place within the range, so that the range comes across as a family while each flavour remains distinct.
The design
On the can, the flavour takes centre stage: large, clear and immediately legible, even from a distance. The packaging continues the story of the three flavours.
The packaging
The cardboard packaging is as practical as it is simple: a box that transports the cans safely and whose top can simply be torn off. This transforms the transport box into a display, showcasing the cans beautifully. The fruity illustration on the side represents all the flavors, so one box is enough for the whole range.
