Cases / Mac²


#rebranding #webdesign

Mac² recycles oily wastes from the maritime and industrial sectors so that they can be used as new raw materials. From the port of Antwerp, Mac² also serves Linkeroever and the ports of Zeebrugge and Ghent.

The website of Mac² was in need of renewal, as well as the
was completely revamped in the process.

The new logo was largely based on the old one to preserve the company’s identity, but this was transformed into a fresh, contemporary logo that is as recognizable as ever.

The contrast of the dark blue colors against the bright green accent color gave the branding added dynamism. This was also carried through into the graphic design.

In addition to the rebranding therefore, a new website designed to carry through the new look.

At this website the structure was well taken care of and responsiveness was taken into account. Thus, Mac² ‘s many different services are now well highlighted in a simplified structure.